AIA New York Chapter


Center for Architecture

Brandism Series: Strategy as Brand

Wednesday, 03/28/2007, 6:00–8:00pm
STRATEGY AS BRAND will take a hard look at how contemporary design practitioners respond to the highly competitive and fast-paced markets of real estate and lifestyle, discovering new means to re-invent the form of the product as well as the role of its authors.

The series continues:
Tuesday, April 24 - Signature as Brand
Wednesday, May 23 - Brand as Sustainability
Wednesday, June 27 - Beyond Cool

Speakers: Angelo Cosentini, Real Estate Developer, OTL; Winka Dubbeldam, Principal, Architectonics; Steven Liska, Communication Designer, Liska & Associates; Charles Renfro, Partner, Diller Scofidio + Renfro; and Bernard Tschumi, Bernard Tschumi Architects. This panel will be moderated by author and architect Michael Sorkin.
Organized by: Anna Klingmann and AIA New York Chapter
Location: Center for Architecture, 536 LaGuardia Place (Directions)
Member Price: $10
Nonmember Price: $15
CES LUs: 1.5
Contact: info@architecturebrand.com
More Info: 212.583.0023 x121

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